BRAND COLLABORATION / LANTERN FESTIVAL 2022
JUSTIME × Classical 97.7 Lantern Festival Celebration
Celebrating Tradition Through Music and Creativity
As 2021 drew to a close, JUSTIME joined hands with our long-standing partner, Classical 97.7 Radio Station, for a special Lantern Festival celebration.
The collaboration brought together traditional lantern riddles and beautifully crafted JUSTIME lanterns, inviting radio listeners to celebrate the festive season through a fun and engaging activity.
01 / EVENT HIGHLIGHTS
Guess the Riddle, Celebrate the Festival
From mid-December 2021 to early February 2022, Classical 97.7 featured a special lantern-riddle activity during its radio broadcasts. Listeners were invited to solve riddles announced by the radio hosts and submit their answers online for a chance to receive a JUSTIME lantern.
How the Original Event Worked
01. Tune in to Classical 97.7 and listen for the lantern riddle announced on air.
02. Solve the riddle and submit the answer through the designated Google Form.
03. Eligible participants with correct answers could receive a beautiful JUSTIME lantern as part of the event giveaway.
This was a historical promotional event held during the 2021–2022 festive season and is no longer active.
02 / LANTERN GALLERY
JUSTIME Lantern Collection
A collection of images celebrating the beauty of traditional lanterns and the festive atmosphere of the Lantern Festival.
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03 / CELEBRATING TOGETHER
Sharing the Joy of the Lantern Festival
Through this special collaboration, JUSTIME and Classical 97.7 shared the festive spirit with listeners while celebrating the charm of traditional lantern culture.
We sincerely appreciate the continued support of our partners, customers, and friends, and look forward to creating more meaningful moments together.